LVHN FIND A DOCTOR VIDEO SERIES

Lehigh Valley Health Network wanted to make it easier for patients to find the right doctors, and for patients and doctors to connect on a personal level.  To do so, we created a series of short interviews with over 90 of LVHN doctors where each doctor talks about his or her philosophy and medical specialty.  These videos live online and are available to any potential patient.  By humanizing the doctors and by providing a valuable source of information for patients, LVHN has successfully increased both appointments and revenue by fostering doctor / patient interaction.